The reality of business in our day and age is that if you can’t be found on Google, you do not exist!
Start 2020 the right way in business with this informative 5 hour workshop with Brand Strategist Debbie O’Connor.
Do you feel as though you are losing potential clients because your website is old, your social media stale and Google never ranks you – for anything?
Are you frustrated that you need to spend time sorting this out, yet you don’t know where to start or what you should be doing?
Are you petrified to spend money on something that you have no idea will work for your business?
Then you definitely need to attend Digital Strategy 101!
In this hands-on workshop, you will learn how to create a diversified digital footprint to ensure that your customers can easily find you online. By the end of the 3 hours, you will have a practical strategy that you can implement immediately and start to see changes.
The workshop will include:
- what is a digital brand strategy
- why digital planning is important
- a “digital audit” on your business
- identify and look to fill gaps
- exposure to online tools to integrate into your digital strategy
- let’s talk social media
- SEO, SEM, EDM OMG!
- unveiling your perfect target audience
- your very own copy of the Brand Magic Masterclass Book
The result once implemented:
- practical changes you can make to your existing web-based platforms
- improve ways to attract customers
- increase your online leads
- save time and money with a clear strategy and no ad-hoc marketing
You emerge with a well thought out digital strategy and action plan that will ultimately deliver better return on investment and digital results.
Lunch will be provided – please advise if a vegetarian option is required.
About Debbie O’Connor…
Debbie is a brand strategist by profession and a graphic designer by trade. She is the founder of multi award-winning creative studio White River Design (WRD) and Western Sydney’s most awarded coworking venue, The Creative Fringe. With a Bachelor of Fine Arts degree, Debbie majored in Graphic Design and Photography from Stellenbosch University in South Africa (completing her 4-year degree in her second language, Afrikaans). Her passion has always been in branding with personality. With design experience that covers three continents, Debbie brings a diverse range of skills to the business.
She is renowned for her strategic thinking and is a sought-after consultant to businesses needing assistance with their branding. She is the expert branding presenter on the ‘Build My Brand’ 12 part series and launched the online Brand Magic Masterclass, which helps small business owners learn about branding so that they can grow their business. Debbie is a big believer in creating a win/win solution and encourages collaboration amongst her team and clients.